Apply to Bachelor's programmes in Finnish and Swedish
Apply to Aalto University's bachelor's programmes in Finnish and Swedish in the fields of arts, business and technology.
Department of Marketing
Department of Marketing
The Department of Marketing is a thriving and dynamic community of faculty, researchers, staff, and students. The department has earned international acclaim for its ambitious and rigorous research output.
Research at the Department of Marketing
Our research builds on a broad variety of theoretical approaches and methods, including modelling and experimental research, as well as interpretivist, ethnographic, and historical methods, and spans...
Studies
Marketing, Master of Science (Economics and Business Administration)
Build the strategic, data-driven skills you need to lead marketing effectively and responsibly in fast-changing global markets.
People
Professors
Johanna Frösén
Associate Professor, Head of the Department
Kushagra Bhatnagar
Assistant professor, Vice Head of the Department
Jaakko Aspara
Professor
Tomas Falk
Professor
Arto Lindblom
Professor
Henrikki Tikkanen
Professor
Sanna-Katriina Asikainen
Associate Professor
Henri Weijo
Associate Professor
Anastasia Nanni
Assistant Professor
Ceren Şahin
Assistant Professor
Mikko Laukkanen
Professor of Practice
Antti Vassinen
Professor of Practice
Jari Eklund
Executive in Residence
Eric Arnould
Professor Emeritus
Kristian Möller
Professor Emeritus
Siggi Gudergan
Visiting Distinguished Professor
Jochen Wirtz
Visiting Distinguished Professor
Julien Cayla
Visiting Distinguished Professor
University Lecturers
Alexei Gloukhovtsev
Senior University Lecturer
Sami Kajalo
Senior University Lecturer
Ilona Mikkonen
Senior University Lecturer
Hedon Blakaj
University Lecturer
Postdoctoral Researchers
Juho-Petteri Huhtala
Postdoctoral Researcher
Daria Kautto
Postdoctoral Researcher
Xiaoshi Kinnunen
Postdoctoral Researcher
Laura Rosenberg
Postdoctoral Researcher
Tatsiana Padhaiskaya
Postdoctoral Researcher
Elizaveta Sakhnovskaia
Postdoctoral Researcher
Doctoral Researchers
Nora Bäckman
Doctoral Researcher
Duc-Anh Bui
Doctoral Researcher
Miriam Etz
Doctoral Researcher
Pelin Geyik
Doctoral Researcher
Annasofia Grönholm
Doctoral Researcher
Yevhenii Kalashnyk
Doctoral Researcher
Hardikkumar Ladva
Doctoral Researcher
Kseniia Lashkova
Doctoral Researcher
Simo Lehtovirta
Doctoral Researcher
Arash Naghdi
Doctoral Researcher
Petra Paasonen
Doctoral Researcher
Ossi Pettilä
Doctoral Researcher
Victor Rubanovitsch
Doctoral Researcher
Iida-Maija Sorola
Doctoral Researcher
Onni Tulensalo
Doctoral Researcher
Anna-Riikka Valo
Doctoral Researcher
Ayaka Yamada
Doctoral Researcher
Nayoung Yoon
Doctoral Researcher
Aslı Özdal
Doctoral Researcher
Anu Koponen, Department Assistant
Johanna Rametta, Planning Officer, Study affairs (MSc programmes in Marketing)
Annika Schultz, Planning Officer, Study affairs (BSc major in Marketing)
Tapani Mikola, Controller
Hanna Multisilta-Gagua, HR Partner
News
The State of Marketing survey: Performance monitoring and budgeting remain relatively weak
Markkinoinnin tila (The State of Marketing) survey opens up important perspectives to the Finnish marketing knowhow and areas for development in marketing
Training available in AI use, research data management, open science + more – register now!
New topics included! Registrations for autumn 2026 are open.
What is the role of businesses in society?
The Better Business, Better Society course launched the studies of the School of Business’s new bachelor students.
Aalto University and Bocconi University to launch a double degree programme in strategic and creative marketing
The first cohort, 10 students admitted through Aalto and 10 through Bocconi, will start their studies in autumn 2027Events
Doing qualitative research in conversation with AI, Nov 10, 2026
How to responsibly do qualitative research with AI tools? With Dr. Emrecan Gulay
Aalto Ahaa public lecture 10.11. – Quantum revolution
Aalto Ahaa! In a public lecture open to all, we dive into three expert talks exploring where the next technological breakthrough will come from and why everyone should now understand at least something about quantum technology. And what about cybersecurity—what will happen to it amid this upheaval? Come hear more at the Aalto Ahaa public lecture.
Bachelor's Programme in International Business – Webinar 10.11.
Welcome to our webinar on the BSc in International Business. We’ll walk you through the programme, student life, and career paths. Aalto students will share their experiences, Admissions will answer application questions, and we’ll wrap up with a Q&A.
Bachelor's Programme in Technology, Business and Design – Webinar 11.11.
Welcome to our webinar on the BSc in Technology, Business and Design. We’ll walk you through the programme, student life, and career paths. Aalto students will share their experiences, Admissions will answer application questions, and we’ll wrap up with a Q&A.Contact information
Visiting Address
School of Business building, 1st floor
Ekonominaukio 1
02150 Espoo
Finland
Postal Address
Department of Marketing
Aalto University School of Business
P.O. Box 21210
FI-00076 Aalto
Finland
School of Business
We strive for better business and better society. We excel in education and research with a multidisciplinary approach and in collaboration with our partners.
