Artificial Creativity – Aalto LASER Talks

Creative processes in the era of AI: perspectives of new media artists and computer scientists
Project researcher Roosa Wingström, University of Vaasa (FI)

The surge of AI raises profound questions about the nature of creativity. Who or what is considered creative? How does AI contribute to the creative work of humans? On one hand, AI can enhance our creativity; on the other hand, it appears to lack many essential human traits. Researching how artists and computer scientists use AI helps us understand the role of AI in creative work and brings to the forefront the reflexive relationship between humans and technology in creative processes.
 
 
Impact and Uses of AI in Professional Settings Using a Co-cre-AI-tion Approach
Doctoral researcher Florent Vinchon, Université Paris Cité (FR)

The traditional definition of creativity is centered on unique human ingenuity, imagination, and the ability to generate novel ideas. However, the integration of AI in professional settings has shifted this perspective, fostering a co-cre-AI-tion approach where humans and AI collaborate to enhance productivity and innovation. This paradigm shift has already transformed workplaces by enabling more efficient problem-solving and expanding the creative process. Looking ahead, the future of creative jobs raises ethical questions about the evolving role of humans, as we must carefully navigate the balance between AI's capabilities and the preservation of human-centered creativity.

 
Why Would a Screenwriter (Not) Use AI? 
Screenwriter Katri Manninen (FI)

We're entering an era where some celebrate the idea that "now anyone can be a writer with the help of AI." As large language models generate ideas and full stories in mere minutes, some envision a future where screenwriters could delegate ideation and writing to AI. This raises critical questions: Why is this notion absurd from a professional writer's perspective? How might widespread AI adoption in writing lead to a deluge of generic content? The challenge for writers lies in rising above AI generated  "generic shit", while protecting their creativity, agency, and authorship.
 

The Artificial Creativity of AI is Very Different from the Authentic Creativity of Humans
Professor Mark A. Runco, Southern Oregon University & Aalto University (US)

There are claims that AI can be creative, but if models of creativity from humans are consulted, the output of AI is not actually creative. It is artificial and, giving the superficial appearance of creativity, may best be viewed as pseudo-creativity. AI certainly can augment human efforts but lacks intentionality, intrinsic motivation, and the capacity to find important problems in an autonomous fashion.