Deepen your understanding of information technologies, service design and digital platforms within one of the specialisation tracks.
The track aims at providing students with an understanding of basic methods, techniques and tools for managing digital platforms and ecosystems. This concentration area focuses on digital marketing platforms, content marketing, digitalisation, monetisation business models, hands-on-work using a variety of digital marketing and analytics tools and strategic decisions related to digital marketing strategies.
The track is designed to provide students with a clear understanding of ICT consulting and business models, new digital business opportunities and the information ecosystem. The courses and business projects students are working on during the summer are focusing on the current ICT trends, big data, IoT, data driven decision making, mobile business, disrupting technologies and usability.
Digital Service Innovations (ISM-C4006), 6 ECTS
Strategic IT Management (ISM-C4005), 6 ECTS
Data-Driven Decision Making (47C58600), 6 ECTS
Business Project (47C48000), 6 ECTS
The track is designed to provide students with an understanding of basic methods for producing and designing digital media products and services, concept and design processes, and strategic decisions related to digital media. The courses and business projects conducted during the summer are focusing on strategic design processes, user experience design and visual prototyping in digital services.
ITP is a multidisciplinary summer minor program (24 ECTS) centered on digital business. It brings students together from diverse backgrounds and all around the world to solve digital business problems.
Who can apply to ITP? What is the application like? How does the process work?
We have collected some useful answers to frequently asked questions. They are divided into two sections based on their relevance: FAQs that most likely interest Students/Applicants, and FAQs that more likely interest Collaborating Companies.