Services

Event Management Tool (Blackthorn/Salesforce)

The page consists of relevant information about Aalto's Salesforce native Event Management Tool and its features.
Illustration of the event management tool with different windows/sections and a gear wheel

About

The Salesforce native Event Management Tool has recently been taken into use at Aalto University. The tool allows users to create event webpages, collect registrations, and send marketing and transactional emails. It offers multilingual support and integration into Aalto's event calendar on aalto.fi and our main CRM system.

Create event webpages

The users can select between four different layouts and several ways to add content. This allows event organisers to create simple or complex event webpages, based on the nature of their event. 

The Simple UI can be used to make a simple one-page registration webpage, while options such as Full-Width, Dynamic, and Tabbed UI enables the users to create complex setups with information about sessions/programmes, speakers, sponsors, etc.

Collect registrations

The event tool allows event organisers to collect registrations for free and paid events. The users can add several different ticket types, limit the availability of added tickets, create automated waitlists, and gather information about attendees with different forms.

Collecting registrations is not mandatory, therefore the event tool can be used to create and host informative web pages. By using different settings and CSS options, it is possible to change the visibility of different components on the page.

Send marketing and transactional emails

The tool has a built-in email-sending service that enables the event organisers to send out marketing and transaction emails. Email such as "Save the Date" and "Invitations" can be used for pre-event marketing, while transactional emails (confirmation, welcome email, survey) can be sent to the attendees after they register for your event. 

Multilingual support

Event pages can be created/translated into English, Finnish, and Swedish.

Integrations

The Event Management Tool is integrated with Aalto.fi event calendar and lift-ups of events are possible on any Drupal page. The information about events, event registrations, and contacts is imported to Aalto's main CRM system (Dynamics 365).

Demo video showcasing the most important features of the Event Management Tool.

Access rights

The licenses are available for all Aalto staff members who are organising events, conferences, seminars, talks, get-togethers, etc.

If you would like the access to the Event tool, contact us here.

Trainings and support

You can join the Event Management Tool Teams group where you will find the information about the trainings, clinics, updates, useful links, and support for any encountered issues.

Feel free to check out the self-study Workday course.

Related Content

Accessibility statement – Aalto University’s Event Tool

Aalto University's aalto.fi event.aalto.fi website and is subject to the EU's accessibility directive, the aim of which is to ensure equality in a digitalised society and set uniform requirements for accessibility. Aalto University's Communication unit objective is to maintain a website that is technically accessible and understandable in terms of its contents and that is clear and easy to use for all types of users.

The information in this statement is based on self-assessment.

Aalto Handbook
Round picture with illustration of several people interacting

Events Library

Events Library compiles all information you need for creating an event.

Aalto University Graduation Party, photo by Heli Sorjonen

Organising events at Aalto University

Aalto Communications can give you useful information and assistance in event preparation, and Events Library online guide can help you plan and organize your events.

Services
  • Published:
  • Updated: